Project 03_Poster Design
For this project will be designing and submitting a poster design to a student art contest. You may use Illustrator, Photoshop, or a mixture of both to create your end result.
Goals:
- Create an InDesign poster layout using typography, color and pattern/texture as your primary design tools
- Demonstrate ability to design a composition with type tool, text frames, Character and Paragraph panel formatting, graphic frames, Selecting/Direct Selecting, recoloring, creating outlines, placing and fitting images within type.
- Apply and describe an intentional color scheme in the composition
- Design the composition to include emphasis, balance, and visual hierarchy
- Combine three different fonts, including a combination of serif, sans-serif, script, display type, body copy, header and sub header in a layout to express the quote messages
“A lot of different flowers make a bouquet.”—Muslim Origin
"Strength lies in differences, not in similarities." --Stephen R. Covey
Infinite diversity in infinite combinations...symbolizing the elements that create truth and beauty. Commander Spock
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You may use one of the above or do your own research and find your favorite quote. Try and select a quote that is no more than two sentences. Here are a couple collections of quotes:
Diversity quotes listing 1
Diversity quotes listing 2
Next, have a look at the contest, entitled "Embracing Our Differences."
https://www.embracingourdifferences.org/submit-art-2021-exhibit/
Second, look at the parameters required for submission:
https://embracingourdifferences.submittable.com/submit
Your artwork/design needs to be in landscape (horizontal) orientation and a minimum of 300 dpi.
Keep this in mind as you complete the research and ideation process on the next pages.
CONDUCT RESEARCH:
Visual reference is important in identifying a theme and style for designers. It is also a great source of inspiration and ideation with regard to style.
Using a web browser, research Google images for the following:
"Bauhaus poster design"
"Swiss style poster design"
"Paul Rand Poster design"
"Milton Glaser Poster design"
For each of the image searches above, find two images of a poster or other design related images that inspires you or engages you in a way that makes you admire the quality of the design. Paste the images in a document and briefly describe what about the image appeals to you most. This can be any of the following visual characteristics:
- color
- typography
- Balance
- rhythm
- imagery
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